Deena Weiner Widran Business Development Manager

Office Los Angeles

Direct 213.596.5001 Email

Uniquely qualified with a Business Development and Marketing background, as well as a licensed Architect, Deena provides excellent professional experience in the A/E/C industry. In previous positions, Deena spearheaded the firms’ marketing efforts increasing their client base and generating new projects from existing clients. She has worked strictly in the Business Development and Marketing areas for the past several years, although maintaining her Architectural License having worked as a Project Manager and Project Architect for eighteen years prior. Deena has also held positions as Chief-of-Design, Program Manager and Architect under two Base Maintenance Contracts at Los Angeles Air Force Base, winning numerous Air Force design awards. At Degenkolb Engineers, Deena will be collaborating with the Southern California Project Managers to develop relationships with new clients and maintain the firm’s existing client base throughout Southern California. Her experience with RFP and RFQ oversight and handling are strong assets for her position and she will also represent Degenkolb at industry conferences and events. Deena is a member of the American Institute of Architects (AIA), Los Angeles Chapter, the Society for Marketing Professional Services (SMPS), The Southern California Development Forum (SCDF) and the Asian American Architects/Engineers Association (Aaa/e).

Practice Areas:
Health Care, Higher Education, Science & Technology, Construction Means & Methods, Seismic Ordinances, Forensic Engineering

Joined the Firm:

Little Known Fact:
My husband and I saw a UFO when we were on our honeymoon in the town of Oia on the Greek island of Santorini. It looked like a long, green flash of light flying slowly across the horizon and no, it was not the Ouzo.

Client or Business Philosophy:
Good relationships are the backbone of successful projects. 

Kind, Tolerant, Genuine, Innovative

“I can resist anything but temptation”- Oscar Wilde

Special Interests:
Live Music, Theater, Film, Reading, watching my kids’ sporting events, cooking, travel, and meditation



M-ARCH, University of Illinois, Chicago, IL
BS- Art, University of Wisconsin, Madison Wisconsin


Architect, California

Professional Affiliations